Delicious, high profit fudge makes your store a destination.
4 customers share their successes and insights with Calico's Fudge Retailing Program
Money has never been a key issue for us. My husband and I want to enjoy what we're doing. Every time someone comes into Grand Rivers Fudge Factory, we want to provide a quality product and a memorable experience. I'm also looking toward my retirement from counseling, so I want my business to grow and be profitable.
I thought that I’d put in a new counter and ended up doing a whole remodel. We tore up the front of the building and put on a new front. I put in new counters and had custom counter tops made. I put in a kitchen just so we could make fudge. I did all my renovating before we even made one batch of fudge.
Out of the customers who sample our fudge when they’re not looking to buy any, about half end up buying fudge then and there.
– Tony Sobczak, The Mousehouse Cheesehaus
© Calico Cottage, Inc.