Sell Fudge

We know how to turn browsers into buyers. We’ll show you how to sample and upsell fudge and how to create irresistible displays. You’ll also find surefire tips for selling beyond your store at fairs and community events.

Selling Fudge 101

Everyone profits when you motivate your staff!

Everyone profits when you motivate your staff!

Are you interested in outperforming last year’s fudge sales? You can do it and have fun at the same time by motivating your staff with daily sales goals.

  • Signs 101

    Making a small investment in the right signs will yield a huge payoff. We’ve found time and time again that strategically placed signs – both outside and inside the store – can point the way to bigger sales and profits.

  • Planogram 101

    To tempt every customer to buy your fudge, you’ll want to display it in the most appealing and attractive way.

Exclusive Videos

  • Sampling 101

    Sampling 101

    Very few people wake up and crave fudge. The fact is, buying fudge usually is a purchase made solely on impulse. That’s why sampling is critical to capturing a sale.

  • The upsell: A surefire way to sell more fudge

    The upsell: A surefire way to sell more fudge

    The “upsell”: it’s just about guaranteed to boost sales.

  • Indoor and Outdoor Signage

    Indoor and Outdoor Signage

    Sure, customers love the taste of fresh fudge. But first you have to attract their attention. And that requires the use of signs.

  • Sell more fudge with new merchandising concepts

    Sell more fudge with new merchandising concepts

    By participating in Calico’s Fudge Retailing Program, you can turn your fudge into a consistent money maker. But you’ll reap even more rewards by experimenting with your own, homegrown concepts.