Tourists go bananas for the Chocolate Monkey

How fudge helped 1 store expand to 7

Tourists go bananas for the Chocolate Monkey


Husband and wife Steve and Mei Shuen Branham ran a small jewelry and gift store for years before founding their first Chocolate Monkey store in 2009. Mei Shuen had always had the desire to go into the food business, so along with Steve's brother and sister-in-law, John and Mary Branham, the four launched a family business in a predominantly tourist area of the Smoky Mountains in Tennessee.

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