Display a winning flavor strategy

By choosing the right mix of fudge flavors – and finding exciting ways to display them – you’ll gain an edge in attracting customers.

Keeping your display full with a rich assortment of the most popular flavors will inspire shoppers to buy more. Regularly adding both regional and seasonal favorites to your lineup, will keep the look of your fudge display fresh and exciting. Here are some tips.

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  • Planogram 101

    Planogram 101

    To tempt every customer to buy your fudge, you’ll want to display it in the most appealing and attractive way.

  • Recipe for success: Inventing seasonal creations

    Recipe for success: Inventing seasonal creations

    Your customers are sure to love Calico’s delicious fudge flavors. But, to drive sales further, consider creating your own unique tastes and shapes. At Opal’s Confectionery, for example, employees often try out new flavors--everything from eggnog at Christmas to pina colada for the summer. “It’s great for our staff to try to be creative and have fun,” says Opal’s Wendy George.